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Shohei Ohtani Named Global Brand Ambassador for LANDCROS as Hitachi Construction Machinery Prepares for 2027 Identity Change
Hitachi Construction Machinery has appointed baseball star Shohei Ohtani as global brand ambassador for LANDCROS, adding one of the world's most recognizable athletes to the company's campaign ahead of its planned corporate and brand transition in April 2027.
August 4, 2026 · 10 min read
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